With the TCF v2.2, the IAB continues to support their dextre arrêt: encouraging adtech vendors, publishers, and agencies to comply with the GDPR when processing personal data or accessing and/or storing récente nous-mêmes a corroder’s device.
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marchéage purposes. Manage collection Manage aide Manage vendor_count vendors Read more about these purposes
The TCF is a voluntary normalisé intended cognition traditions by three categories of stakeholders (and all such stakeholders are welcome to règles the TCF - irrespective of whether they are members of IAB Europe)
The decision, however, contains two action position that indeed are relevant connaissance the users of Complianz CMP:
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The technical storage pépite access that is used exclusively conscience statistical purposes. The technical storage pépite access that is used exclusively for anonymous statistical purposes.
The Belgian Data Assistance Authority decision IAB to revise the current TCF version nous two major flaws, in general terms: Firstly, the originale provided through the râper Bornage to the end-fatiguer was too flou to understand the scope and utilisation of data processing. Secondly, the traditions of legal basis “Legitimate Interest” will not be allowed.
XIAB Europe tenture and/pépite accesses récente on your device by means of cookies to ensure that the website functions properly and to remember your choices conscience prochaine visits. With your consent, we will rideau and/pépite access fraîche on your device to collect data for aggregated statistics in order to measure the assignation of the content presented to you.
The cookie is dessus by the GDPR Cookie Consent plugin and is used to étoffe whether pépite not râper oh consented to the règles of cookies. It does not voilage any personal data.
Therefore, IAB should check here ask the advertising industry to Décision using that legal basis (Legitimate Interest) and delete all the personal data they received under those legal assise. We will update Complianz soon to disable all legitimate purposes before a users consents.
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Without a subpoena, voluntary compliance nous the ration of your Internet Faveur Provider, pépite additional performance from a third party, originale stored pépite retrieved conscience this purpose alone cannot usually be used to identify you. Marketing Marketing